For more than twenty years, Stevie has worked across senior leadership roles in marketing, brand, events, and commercial strategy with some of Australia’s most recognised organisations.

 

Her career spans corporate, sport, hospitality, and entrepreneurship — all united by a relentless drive to create, build, and elevate brands and experiences.

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Stevie’s DNA is creative, but she is equally a solution‑focused, commercially minded thinker. She brings clarity to complexity, energy to teams, and momentum to ideas.

 

Once she sees an opportunity, she doesn’t stop — she drives it forward, inspires others to engage, and gets things done.

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Over the past five years, Stevie has been self‑employed, identifying gaps in the market and establishing three hospitality‑based businesses on the Mornington Peninsula. She created each business from the ground up — shaping the concept, brand, customer experience, and operations — before successfully growing and selling all three ventures. These businesses were not only commercially successful, but also community‑driven, experience‑led, and creatively distinctive.

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Alongside building her own businesses, Stevie consulted in a senior brand and creative capacity to organisations including the AFL, Gold Coast Suns Football Club, St Kilda Football Club, AFL Players Association, and Portsea Hotel. In these roles, she provided strategic leadership and creative direction, helping organisations develop multi‑layered brand, marketing, and engagement strategies that delivered both impact and results.

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Prior to consulting, Stevie spent ten years at St Kilda Football Club, progressing through a number of senior marketing roles. As Head of Marketing, Brand and Events, she was responsible for implementing and driving the Club’s strategic plan from a brand and marketing perspective. She later became Creative Director, operating across the entire organisation as brand custodian, setting vision, ensuring consistency, and driving innovation.

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Stevie is known for the energy she brings into a business. She leads with vision, inspires those around her, and creates environments where people feel motivated to contribute and move forward. She naturally attracts momentum — people want to be part of what she is building.

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Now it's 2026...what's next? 

I don't know, but I can't wait to SEE!